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A Comprehensive Guide to Crafting an Effective SaaS Marketing Plan
A robust SaaS marketing plan is the heart of a B2B SaaS company’s go-to-market strategy. A SaaS marketing plan details strategic and...

ThinkCap Advisors
Aug 5, 20244 min read


The Importance of Identifying and Targeting the Right Customer Segments for SaaS Software
In the world of SaaS (Software as a Service), identifying and targeting the right customer segments is a fundamental aspect of a...
rahul359
Jun 16, 20233 min read


Building a Winning B2B SaaS Marketing Strategy: Essential Tips and Tactics
In the fast-paced and competitive world of B2B SaaS, building a successful marketing strategy is crucial for driving growth and staying...
rahul359
Jun 5, 20232 min read


Powering Customer Communication with Salesforce Based Messaging App for Real Estate
About the Project: Customer India Based Real Estate Conglomerate Industry Real Estate Opportunity The real estate company uses Salesforce CRM system to house critical customer data but faced significant operational hurdles due to a lack of integrated communication capabilities. To overcome the challenges of disparate communication systems, ThinkCap advisors assisted to identify and deploy a Salesforce integrated messaging solution. Solutions MCUtility - Salesforce native busi

ThinkCap Advisors
6 days ago3 min read

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