ThinkCap Advisors
CRM Software for B2B SaaS Explained: Transforming Customer Relationships
The B2B SaaS Landscape B2B SaaS companies provide software solutions to other businesses, helping them streamline operations, increase...
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ThinkCap Advisors
- Oct 25
- 3 min
Marketing Strategy for Fintech Companies: The Role of Brand in Fintech Marketing
Fintech companies have emerged as pivotal players in the financial industry. These innovative firms harness technology to deliver...
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ThinkCap Advisors
- Sep 29
- 3 min
CRM Software for Healthcare Industry: Explained
Healthcare providers continually seek to enhance patient experiences, streamline operations, and boost overall efficiency. Customer...
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ThinkCap Advisors
- Sep 12
- 2 min
SAAS Marketing Strategy - Is Sales Kit still a part of your Marketing Asset Portfolio
I remember back in the early 2000’s I used to work with our design team to churn out brochures, datasheets, case studies and press...
150
ThinkCap Advisors
- Sep 7
- 2 min
Our Experience - Recommending Zoho as a CRM & Business Process Automation Suite
Disclaimer: We are a product agnostic CRM consulting services firm & not a Zoho partner or reseller. The intention of this post is to...
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ThinkCap Advisors Team
- Jun 16
- 3 min
The Importance of Identifying and Targeting the Right Customer Segments for SaaS Software
In the world of SaaS (Software as a Service), identifying and targeting the right customer segments is a fundamental aspect of a...
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ThinkCap Advisors Team
- May 12
- 2 min
Key metrics that can be used to measure the ROI of a CRM system
Many businesses invest in CRM systems to manage customer data, track leads, automate sales processes and customer service functions....
310
ThinkCap Advisors Team
- May 1
- 2 min
Streamlining Student Signup, Purchase, and Onboarding with Zoho CRM
About the Project: The implemented solution provided greater visibility across the entire lead-to-sale and engagement journey. Background...
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- Apr 9
- 2 min
CRM Consulting VS CRM Implementation – Key Differentiators
Customer Relationship Management (CRM) has become a vital tool for businesses to manage their customer relationships effectively. The...
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- Apr 9
- 2 min
To Fix Your CRM Software, Fix Your CRM Process
A CRM process enables a company to interact with customers, partners, suppliers, and potential customers. From brand awareness to...
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- Apr 9
- 2 min
Open Source CRM – The Other Side of CRM applications
We recently evaluated CRM software applications for a client who wanted to avoid incurring user licence costs and has a team of in-house...
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- Apr 9
- 3 min
Guide To Successful CRM Implementation – 5 Steps
According to various estimates, 50% of CRM implementations fail. Some analysts peg it as high as 70%. It’s ironic, however, that...
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- Apr 9
- 3 min
Do You Use Your CRM for Lead Nurturing
When we work with clients on CRM consulting projects, often the discussion starts around lead management, lead allocation, sales pipeline...
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- Apr 9
- 2 min
CRM – Driver of Customer Acquisition and Engagement for EdTech Companies
With the Indian education system going the tech way – driven by online learning and mobile apps. Companies must track each learner from...
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ThinkCap Advisors Team
- Apr 9
- 2 min
Marketing Strategy Consulting Firm – Why Hire One
Marketing strategy consulting firms assist companies in building and implementing marketing plans and go-to-market strategies. This group...
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ThinkCap Advisors Team
- Apr 9
- 3 min
How to get an Internal Buy-In for a CRM software
Most CRM implementations fail because users who should use the system do not do so. In most organizations, the need for CRM is driven by...
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ThinkCap Advisors Team
- Mar 14
- 2 min
CRM Trends to keep an eye on in 2022 in the Indian Corporate
The backbone of business has always been customer-centric. For any business to run, there must be consistent service and gradual growth...
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ThinkCap Advisors Team
- Mar 14
- 2 min
Impact of CRM On Fintech Companies
The world is seeing a radical shift in the evolution of Fintech companies. Managing and maintaining customer relationships is challenging...
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