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Applicability of CSR – The Basics
The Companies Act, 2013 requires every eligible company in India to spend 2% of their profits on Corporate Social Responsibility (“CSR”)...
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Apr 9, 20234 min read


CSR Activities of Indian Corporates – FY 2021-2022
As a CSR consulting services firm, we work with many Indian corporates closely on defining and executing their CSR strategy. Many...
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Apr 9, 20234 min read


How To Write a Good CSR Policy
Clients frequently ask us how to write a CSR policy document, which is one of our CSR advisory services. The simplest way to get started...
rahul359
Apr 9, 20232 min read


Consulting Services Offered by a CSR Consulting Firm
The Indian CSR regulations are becoming more elaborate, which requires Indian corporations to adopt an appropriate approach and method...
rahul359
Apr 9, 20232 min read


The Impact of CSR on the Indian Sports Ecosystem
In a country like India, where cricket is practiced as a religion and has sentiments deeply embedded into the population’s heart and...
rahul359
Apr 9, 20233 min read


Impact and Benefits of CSR On Indian Corporates
India proudly stands on the Global platform to have mandated Corporate Social Responsibility, following an amendment to the Companies Act...
rahul359
Mar 14, 20232 min read


CSR – Thematic Areas Trends & Spending
A CSR thematic area is the most important constituent of a company’s CSR strategy. It defines the theme and series of activities in which...
rahul359
Mar 14, 20232 min read


Fractional CMO vs Marketing Agency For SAAS: How To Choose In 2026
A fractional CMO is a part-time senior marketing executive who owns strategy, leads your internal team, and is accountable for business outcomes. A marketing agency is an external vendor that executes specific marketing functions (content, SEO, paid ads) under your direction. For B2B SaaS and growth-stage companies, the core difference is ownership: a fractional CMO owns the marketing strategy and is measured on pipeline and revenue. An agency owns deliverables and is measure

ThinkCap Advisors
Apr 155 min read

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