ThinkCap Advisors
SAAS Marketing Strategy - Is Sales Kit still a part of your Marketing Asset Portfolio
I remember back in the early 2000’s I used to work with our design team to churn out brochures, datasheets, case studies and press...
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ThinkCap Advisors
Sep 7, 20232 min
Our Experience - Recommending Zoho as a CRM & Business Process Automation Suite
Disclaimer: We are a product agnostic CRM consulting services firm & not a Zoho partner or reseller. The intention of this post is to...
120
ThinkCap Advisors
Aug 9, 20233 min
CMO Outsourcing for B2B SaaS Companies: Driving Growth with Expert Marketing Strategy Services
The world of B2B SaaS software companies is marked by its dynamic and ever-evolving nature, where a well-executed marketing strategy...
330
ThinkCap Advisors Team
Jun 16, 20233 min
The Importance of Identifying and Targeting the Right Customer Segments for SaaS Software
In the world of SaaS (Software as a Service), identifying and targeting the right customer segments is a fundamental aspect of a...
490
ThinkCap Advisors Team
Jun 5, 20232 min
Building a Winning B2B SaaS Marketing Strategy: Essential Tips and Tactics
In the fast-paced and competitive world of B2B SaaS, building a successful marketing strategy is crucial for driving growth and staying...
440
ThinkCap Advisors Team
May 12, 20232 min
Key metrics that can be used to measure the ROI of a CRM system
Many businesses invest in CRM systems to manage customer data, track leads, automate sales processes and customer service functions....
370
ThinkCap Advisors Team
May 1, 20232 min
Streamlining Student Signup, Purchase, and Onboarding with Zoho CRM
About the Project: The implemented solution provided greater visibility across the entire lead-to-sale and engagement journey. Background...
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Apr 9, 20232 min